by Jeff Weissberg | Aug 12, 2016 | Blog Articles, Content Development, Search Engine Optimization, Website Content
The ongoing development and addition of new, original, keyword relevant content to your website is imperative for achieving and maintaining high Google search engine rankings. According to current Google criteria for ranking websites two factors are critical. One is...
by Jeff Weissberg | Oct 17, 2014 | Blog Articles
1. Responsive scaling – Your site must be programmed so it scales to be easily viewed on any internet access device – from desktop computers to smartphones. 2. On-Site Search Engine Optimization (SEO). Every page needs to be optimized both on the page and...
by Jeff Weissberg | Sep 3, 2014 | Blog Articles
Many of my website design and development clients choose to take a “do-it-yourself” approach to writing their website text. To be honest, I don’t recommend this. Writing text that makes an emotional connection with your readers, convinces them that what you’re...
by linda.coss | Dec 7, 2009 | Blog Articles
Over the past several years we’ve found that many clients make the very expensive mistake of taking a “do it yourself” approach to website writing. After all, they reason, who knows their business better than they do? Unfortunately, writing your own website is rarely...
by Deb Foley | Mar 21, 2009 | Blog Articles
Copywriting is the use of words to promote a person, business, opinion or idea. Although the word copy may be applied to any content intended for printing (as in the body of a newspaper article or book), the term copywriter is generally limited to such promotional...