April 21, 2009

SEO Keyword Planning – The Best Time to Begin

Filed under: Blog Articles — Tags: , , , , , — Jeff Weissberg @ 1:48 pm

In my experience it’s never too early to consider the Search Engine Optimization of your website. When developing and designing a custom website, right from the start I keep the client’s SEO goals in mind.

In an ideal world clients would think about SEO even when selecting their domain name. Your domain name need not be restricted to your company name and can certainly include strong relevant keywords. As an example, lets assume for a moment that your business name is The Burger Palace and your business is known for over-sized juicy sirloin burgers. Most people will choose a domain name such as www.theburgerpalace.com.  What I’m recommending is you consider names that include keywords. In this case you might choose www.theburgerpalace-juicy-sirloin-burgers.com.  This will make it much easier to optimize your site and achieve high rankings for your keyword phrase “juicy sirloin burger”.

Likewise an SEO savvy custom website designer will design and build your custom website with search engine optimization considerations to your advantage throughout the process. For effective search engine page rankings (SERPs) think of SEO as an integral part of the site development process. The time to develop, test and analyze your keyword phrases is as early in the process as possible. Build your site around your strong keywords and keyword phrase concepts right from the start and you’ll be on your way to the top that much faster.

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